Meet Paula Novotna

A CLINUVEL Ambassador
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Paula is a professional kitesurfer, wingfoiler, and CLINUVEL Ambassador. For her, extreme sports are a way of life, having started at a very young age under the guidance of her parents. A self-confessed sun-lover, Paula actively avoids winters by staying on the move. When she’s not winning competitions on the world stage, you’re still most likely to find her by or in the ocean.

Although Paula looks after her skin by staying in the shade and, where possible, using photoprotective skincare, she’s acutely aware that watersports athletes are among those most in danger from solar exposure. She wants to help shape a world where people like herself can continue to live their lives outdoors where they’re happiest, yet still able to keep themselves safe.

Paula has become a CLINUVEL Ambassador to make this vision a reality, hoping to inspire real behaviour change when it comes to solar safety and skin health.

Light is my energy, it is my fuel… I spend every day outside doing extreme sports and I need to be very cautious. Understanding the full impact of light exposure on your skin and how to protect yourself can help you minimise your risk of skin cancer!

Paula asked Light Skin Science...

How much does sun and daylight affect how our skin looks in the future?

Exposure to solar radiation, in particular UVA, which is known as the ‘ageing ray,’ has a large impact on the appearance of our skin. Referred to as ‘photoageing,’ repeated exposure can cause the skin to appear mottled, with the increased occurrence of age spots and freckles. It also contributes to a loss of skin elasticity, which results in wrinkles. Although the chronological ageing process is inevitable and skin will naturally begin to lose some of its integrity, research studies confirm that solar exposure speeds this process up and is largely responsible for many premature signs of ageing.
Disclaimer: The information given in response to CLINUVEL Ambassador questions was correct at the time of posting. The information provided on this website is of a general nature and should not be considered medical advice. Always consult your doctor if you have a concern about your health.

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